If they are losing money, the first thing they need to stop that is move the fuck OUT of Commiefornia. That right there, while the move might ding them pretty good, will save them millions in the long run.
As it stands their stuff comes IN via Florida to begin with, because Cali's ports are such a disaster, and is trucked to them. that eats cash fast. Why not move to florida, have the stuff delivered first time right to your door? From what is being said, the shop they have there is not super big, so it's not like you are moving a billon dollar warehouse.
Aaron
Energica's headquarters are not in CA as we all know. A support, setup, and distribution area is. This is mainly due to the super large number of units sold in CA. I don't have any numbers, but CA has more motorcycle registrations than any other state by almost double. CA also has more EV registrations than any other state by almost double. Most likely that's why they are in CA.
Note that Ducati moved it's headquarters to CA a while back.(2003) They used to be East Coast based. (NJ)
https://www.google.com/maps/place/Ducati+North+America+Corporate+Headquarters/@37.4218949,-122.0602486,11.76z/data=!4m6!3m5!1s0x808fb5b476af9941:0x860448da97d7d32d!8m2!3d37.4100956!4d-121.9881435!16s%2Fg%2F1tj73v8g?entry=ttuHonda, Yamaha, and Kawasaki are all headquartered in Southern CA.(and Hyundai, Nissan, Rivian)
Toyota Sales USA is in CA, but the business headquarters moved to Plano TX in 2017 to lessen the tax load.
I would suspect that someday in the future Tesla will shutdown it's CA plant.
There must be something good in CA.
Energica shows the US Headquarters in Mooresville NC, and Sales and Service to be in S.San Fran CA, but I suspect the NC location does most of the bike setups and shipping to dealers for the East Coast.
Energica may get a container of bikes to NC, then separate the bikes for West. They then load the
West Coast bikes onto a truck and ship. Delivery via rail would be cheaper, but that requires more lead time and a much larger shipment.
I would highly suspect the business operations at Energica NC have already looked over the books to determine the most economical way to get the bikes to customers.
For more info on how the inner workings of Energica operate internally, is probably better answered by MVetter.
He probably has more knowledge of how things are done at Energica than us.
Apollo